Ssangyong Refreshes New Korando C Premium ULV

Ssangyong Motor, part of the USD 16.2 billion Mahindra Group, unveiled the new Korando C at the Seoul Marina in Yeouido. The new Korando C has received a major facelift including a newly designed interior and body, as well as more convenient amenities.

Speaking at the launch, Ssangyong Motor CEO Lee Yoo-il said, “The Korando C has been reborn as the New Korando C, with a new innovative style and greater appeal to drivers. I have no doubt that it will be an attractive choice for drivers looking for vehicles for both urban driving and outdoor leisure activities.”

The new Korando C is a premium Urban Leisure Vehicle (ULV). The brand slogan selected by the company for the Korando C is ‘Urban Adventure’, which expresses the fusion of urban driving with outdoor adventure. This new model is to be promoted as a new type of SUV designed for the thrill of driving as well as outdoor leisure activities.

The design concept of the new Korando C is ‘Robust Aesthetics from Dynamic Motion’. The image of a conventional SUV—dynamic, solid and strong—has been reinvented to perfect the Korando-family styling, which includes the Korando Sports and Korando Turismo.

At the front-end, the new look features projector headlights with a black bezel and LED position lights. The grill is the same colour as the vehicle body, along with chrome moulding, and the air intake grill is in line with the bumper. These innovative design changes add to the strong and sleek design of this upgraded model.

The rear has also been altered to contribute to the uniqueness of the new design. A C-shaped guide light, representing the identity of the new Korando C, has been introduced in the rear combination tail light and the embossing of the Korando C lettering stands out much more.

The newly designed headlights have adopted projector lenses enveloped by a black aluminum bezel to accentuate its solid yet sophisticated image. The LED position lights have been equipped with inner lenses to increase their performance.

The side panels of the vehicle are manufactured using a diamond cutting method allowing their sleek design. Along with its newly designed 18-inch wheels, the overall exterior of new Korando C boasts of a dynamic and sophisticated style.

New features have been introduced in the passenger compartment as well, matching the luxurious but sporty style of the vehicle.

The dynamic and sophisticated style of the instrument panel is perfectly balanced by the natural and subtle, non-glossy wood grain, creating a classy atmosphere.

Soft materials are used for the upper part of the dashboard and the front passenger seat is equipped with an invisible airbag that doesn’t detract from the smooth and classy design. Various storage areas are conveniently placed around the passenger compartment.

The driver seat features forced ventilation in the seat cushion and backrest, with two-level fan speeds, to keep extra cool and dry in the summer. Another bold change introduced in some packages is the red leather seats.

In addition, the powertrain has been optimized to improve efficiency by up to 8.4% when driving in Eco mode, resulting in a fuel economy of up to 12.8 km/litre in 2-Wheel Drive (Automatic Transmission). The manual transmission model  gives fuel economy of 17.2 km/litre in 2-Wheel Drive, offering both an exhilarating and economical driving experience.

The multimedia system consists of a 7-inch touch screen with a navigation system and advanced 3D map, as well as an Infinity sound system by the Harman Group, which provide accurate traffic information.

The Smart key system, which is a must-have option for most car owners, is installed in even lower trim levels than before and a very convenient flip key remote has been adopted for the other trim levels.

With great confidence in the quality of its product, Ssangyong Motor extended the warranty for the new Korando C from two years/40,000 kms to three years/60,000 kms for the body and general parts. A warranty for the powertrain is provided for five years/1,00,000 kms.

 

 

 

 

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